FUB clothing & footwear for kids and babies
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Lovely minimalist kids' clothes from FUB
FUB manufactures kids' clothes that are nice to wear and the clothes let kids move freely. Instead of thinking too much about wearing the right clothes, FUB just wants to dress kids in clothes that they can play in.
De söta kläderna för baby och små barn kommer i matchande färger och du kan enkelt köpa flera olika delar och kombinera kläderna.
How the FUB brand was created
FUB was founded in 2006 by Anne Sofie Olrik and Lotte Bundgaard. FUB makes classic and comfortable clothes for kids. The clothes are carefully designed and manufactured with a great focus on detail. The kid's collection consists exclusively of OEKO-TEX merino wool and GOTS-approved organic cotton.
The kid's clothes from FUB have a minimalist and Nordic style. FUB wants to create clothes for kids from pure materials where neither the design nor comfort is compromised.
Today the newest style is popular and a must for many and as such, clothes are often thrown away after one season. FUB founder Anne Sofie Olrik wants to change this. She wants the material of kids clothes to be the best, that the clothes should have a timeless style and durability so that the clothes can be worn year in and year out.
FUB kids Clothing Collection
For each new season, a new collection of clothes in classic colors with a surprise. Colours like dark blue and gray are combined with colors that are trendy or popular that season. This gives a small contrast in the classic style from FUB.
The clothes that you buy from FUB are modern and classic and you can buy the clothes with a good conscience, knowing that you have made a good purchase.
Buy new kid's clothes from FUB from our shop
We hope you find exactly what you are looking for from FUB in our shop. We have a large assortment of many nice clothes in different styles. We have a FUB sale as well. Feel free to look among the clothes to find nice new outfits for your boy or girl.